Reposition AE

Case Study
Grand Plaza Serviced Apartments

    Services : SEO
    Region : UK
    Sector : Housing
    Content traffic increased by : 68% +
    Keyword rankings improved by : 45% +
    Organic traffic increased by : 210% +
    Engagement increased by : 185% +


    • Content traffic increased by

      68% +
    • Keyword rankings improved by

      45% +
    • Organic traffic increased by

      210% +
    • Engagement increased by

      185% +

    The Mission

    Grand Plaza Serviced Apartments provides high quality services and accommodation to tourists in London. However, due to the high competition level in the market, Grand Plaza Serviced Apartments feels that they need a louder voice to be heard over all the other hotels in London on Google, to get more organic traffic and more customers.

    Begin With Discovery

    What We Did

    One of the many things we did to push Grand Plaza’s Organic presence was to build and optimise their Google Local page. We took advantage of the fact that Grand Plaza was in a key location in London, and that thousands of people go in and out of their doors every day, so we promoted their Local page and allowed people to rate and review them. As well as this, we completely audited their website to eliminate all technical issues, as well as improved their keyword relevancy by

    tweaking and adding content to landing pages with keywords allocated to them. We also built some great links for them, including some travel blogger sites, who we invited to review the hotel for a mention in their blog, as well as a link to show their readers (and Google) where to find the Grand Plaza. The combination of all this led to some really awesome organic results. See below for more information.

    Funded startups are a sector we specialize in. If you have recently been funded or are looking for help working out your marketing budget for a pitch then get in touch. Purple Bricks are just one of the many startups our SEO Company has worked with. We can help with your pre-launch strategy, pre and post-launch website optimization and digital PR.

    Funded Startups and Brand Building

    Enterprise website restructuring and traffic retention strategies are a specialism of our SEO Company. Hugo Boss are one of many brands we have consulted over the past 15 years. Company structures change and stakeholders need this reflected within brand strategy. If your internal marketing team needs help ensuring a restructure doesn't lead to catastrophic ranking and traffic loss then get in touch.

    Website Restructuring & Ranking/Traffic Retention

    High impact link acquisition strategy and delivery you can count on from the UK's leading SEO Company. Building a strong link profile or adding to an existing profile can be a resource hungry and tedious task. If your internal team are struggling to build links at scale then get in touch. Our internal team of outreach specialists are able to scale up within 30 days. From outreach to negotiation to content writing and editorial - we can handle as much or as little as you need.

    Outreach, Digital PR & Content Publishing

    Cryptocurrency, finance and banking strategies you can rely on. We understand the need for careful content curation and the intricacies of regulated sectors. Strategies for these sectors can be complicated and areas such as paid ads for cryptocurrency and crypto wallets can extremely difficult to navigate. Our in-house team of SEO experts can guarantee to get your ads live, content published and links built. Contact us if you are struggling.

    Cryptocurrency, Crypto Wallet, Finance and Banking Solutions

    Outperform Your Industry Rivals & Reposition Your SEO Strategy Now!

    Get a Proposal